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Aesthetic Ideas

Aesthetic Ideas

Holiday Edition: 10 packaging ideas to steal for next year

Dec 19, 2024

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8 min read

Holiday Edition: 10 packaging ideas to steal for next year

Get inspired by the boldest, brightest, and most creative packaging designs that dominated this holiday season.

Valeria Shaposhnikova
Valeria Shaposhnikova

Market Research

+1

Edition #6: How Sport Performance is shaping the beauty world

Aug 30, 2024

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8 min read

Edition #6: How Sport Performance is shaping the beauty world

Beauty brands to watch in booming women's sport market

Valeria Shaposhnikova
Valeria Shaposhnikova

Case Study

+2

Edition #5: Rhode's path to success

Jul 11, 2024

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9 min read

Edition #5: Rhode's path to success

Design strategies you can adapt for your own brand

Valeria Shaposhnikova
Valeria Shaposhnikova

Business Insights

+2

Edition #4: The hottest sunscreen brands to watch

Jun 11, 2024

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10 min read

Edition #4: The hottest sunscreen brands to watch

Leaders with $700 million valuation, transforming the sunscreen market

Valeria Shaposhnikova
Valeria Shaposhnikova

Business Insights

+2

Edition #3: Nail care brands winning big with their packaging

May 9, 2024

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11 min read

Edition #3: Nail care brands winning big with their packaging

Exploration of the most attractive Nail Care Brands

Valeria Shaposhnikova
Valeria Shaposhnikova

Business Insights

+1

Edition #2: How to gather crowds around offline spot?

Mar 28, 2024

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9 min read

Edition #2: How to gather crowds around offline spot?

Creative insights from the biggest beauty exhibition Cosmoprof

Valeria Shaposhnikova
Valeria Shaposhnikova

Market Research

+1

Edition #1: Hand cream as an accessory

Mar 1, 2024

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10 min read

Edition #1: Hand cream as an accessory

How ordinary moisturiser became a hero product

Valeria Shaposhnikova
Valeria Shaposhnikova
Orchidea Newsletter

Orchidea Newsletter

Business insights, aesthetic steals, and how-to-guides to elevate your presence in the beauty & wellness industries. Curated by a Creative Team with a decade of brand-building expertise.


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